|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
|
| B with G |
|
| B with G is a versatile ready-to-wear line of women's apparel created by fashion icon Barbara Hulanicki of Biba fame and Greta Ronningen, trend-spotting co-founder of the Yoga Zone empire. From flowing skirts and tunics to form-fitting denim and funky tees, B with G exudes a spirit of youthfulness for customers of all ages. Clifford PR launched B with G to the New York media in Fall 2002. |
|
|
|
| Base Curve |
|
| Base Curve, launched in 2006, is the luxury division of REM Eyewear, a leading designer and marketer of optical and sunglass eyewear worldwide. Base Curve is the national licensee for the Carolina Herrera and John Varvatos Eyewear Collections. Clifford PR's role includes national/regional media relations, stylist/editor events, and celebrity seeding surrounding major events i.e. the Golden Globes, Grammy's and Academy Awards. |
|
|
|
| Lissner Haberdashery |
|
| Lissner Haberdashery, a new luxury women's apparel company was launched in January, 2007. The collection consists of luxury ready-to-wear and eveningwear with some American couture pieces mixed in. Lissner Haberdashery is built around luxury and the principles of couture. From the mills to the seamstresses, the workmanship that goes into each garment is extraordinary and 100% made in the USA. CPR has been charged building the Lissner brand via fashion shows and ongoing media relations. |
|
|
|
| BestSelections.com |
|
| BestSelections.com offered unparalleled online shopping with real-time customer service, feature articles on fashion, and the most diverse upscale merchandise from world-class stores and boutiques. Clifford PR was retained to reach key media outlets and the business community at-large in order to build brand recognition and attract new partners through a combination of editorial coverage and complementary marketing strategies. |
|
|
|
| Claire Murray |
|
| Known for her intricate designs and lovely color palette, Claire Murray creates a wide variety of premium lifestyle and home furnishing products that celebrate her life on Nantucket and Cape Cod as well as her travels to places like Napa Valley, Provence, and Tuscany. Clifford PR was retained to promote the Claire Murray brand and Claire Murray line to the business and consumer media. |
|
|
|
| High-Heeled Handbags |
|
| Shoshanna Smith turned her passion for shoes and handbags into an exciting business, High-Heeled Handbags. The totes are fashioned out of actual shoes — from enticing stilettos to platforms to alluring boots. Clifford PR successfully launched High-Heeled Handbags to the consumer media, positioning them as a fashion must-have for sophisticated, fun-loving shoe lovers everywhere. |
|
|
|
| LinksofLondon.com |
|
| LinksofLondon.com makes the silver jewelry, gifts, and accessories of Britain's popular Links of London available to customers in the US. Clifford Public Relations was retained to launch a multi-tiered media campaign including national and regional press coverage for the site's opening. |
|
|
|
| Marisa Christina |
|
| Marisa Christina designs and manufactures handmade knitwear and sportswear for women. Clifford PR was retained to develop and execute public relations and marketing strategies for Marisa Christina to promote the brand both locally and nationally. |
|
|
|
| Nike |
|
| Nike, Inc. is the world's leading designer and marketer of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Clifford Public Relations was hired to support Nike on a variety of product line launches, ranging from the non sport-specific Presto line to the ultra high-performance Nike Sphere apparel to NikeLab.com, the online destination for Nike's most performance-driven products. |
|
|
|
| 7th Online |
|
| 7th Online, a premier B2B portal, streamlines the fashion business through integration of global trade among retailers, vendors, and suppliers. Clifford Public Relations was retained to launch the company to the fashion, trade, and business communities. |
|
|
|
| Platinum Guild International (www.preciousplatinum.com) |
|
| Platinum Guild International, the marketing arm for the worldwide Platinum jewelry industry, is dedicated to supporting and promoting the high purity, rare and eternal qualities of Platinum to the consumer and jewelry trade. PGI has offices in each of the world's major jewelry markets; providing information, assistance and education on all aspects of Platinum jewelry. Clifford PR is responsible for the west coast (CA) and entertainment pr campaign for PGI-USA that includes media relations and high profile celebrity suites around Hollywood award shows such as the Golden Globes and the Academy Awards. |
